We'll help you develop core academic skills such as using electronic resources, planning and note-taking, communication skills related to essay and report writing and delivering presentations.

You'll learn to manage your time, prioritise tasks and manage stress, and become more confident in engaging with collaborative learning, debates, discussions and critical reflection.

You’ll study an area of interest related to your chosen degree and work individually on your project.

It could be a written report, a presentation and oral examination, a film or a series of blog posts.

You’ll learn through problem-solving and get formative feedback and support throughout, helping to develop your self-confidence.

We'll look at what a business is, the different types of businesses, their objectives and the modern business environment.

We'll draw on case studies and your own personal experiences to make the module as relatable as possible. You'll also be encouraged to raise business topics to discuss in class.

You'll learn about the supply chain from raw materials to consumers, and the logistics of getting the right goods in the right amount to the right place at the right time.

You'll study production and discover the difference between services and manufacturing, the principles of project management and quality control processes.

You'll also learn the principles of human resource management and leadership, as well as teamwork and team building.

You'll examine the modern business environment and how start-up businesses grow as technology advances.

We'll look at sustainability and the opportunities or limitations small businesses face.

You'll get an overview of how businesses use social media and communications technology to reach an audience.

You'll also develop your own business and marketing plans and concepts in lectures, workshops, coursework and group work.

You'll develop teamworking skills through creative challenges, taught sessions, profiling and self-understanding.

You'll work on team presentation and develop a professional persona through attitude, commitment and effective communication.

In the second semester, you'll look at enterprise and sector analysis.

You'll develop your solo presentation and pitching skills.

We'll cover the creativity and skills needed to start, maintain and grow your production streams as independent creators.

We'll help you develop the skills valued by the creative industries to help you become a professional with an industry-relevant work ethic.

You'll be introduced to digital imaging, desktop publishing, website and mobile design.

We'll cover software and hardware used in the industry, teaching you about resolution, colour depth, layout, composition, typography, interface design, multimedia asset creation and delivery.

You'll review contemporary still and moving motion graphic images in the design, photographic, advertising and entertainment industries.

You'll practise and apply techniques for photographic and online compositions, multimedia assets, web banner advertising, desktop publishing layout design concepts, a website containing images, text, animation, and promotional paper media.

You'll explore photography, taking and manipulating still images towards a brief.

You'll be introduced to the process of professional film and audio production.

Get a practical understanding of basic videography, lighting, audio production and post-production.

You'll use film production equipment appropriate for relevant distribution platforms.

Develop your production and creative skills while getting to know specialist equipment, techniques and practices.

Get an introduction to the marketing environment, marketing management, and the role of marketing in society.

You'll get an overview of some of the fundamental issues in marketing such as the organisational and operational consequences of being customer-centred, using marketing research, market analysis, segmentation, targeting and positioning theory and practice.

You'll also study marketing mix elements such as the product or service, price and promotion, as well as e-commerce, Google Ads and other developments.

You'll prepare career and study plans, find out how to search for job opportunities and experience a typical graduate trainee assessment centre recruitment process.

In workshops, you'll analyse your professional development and personality and learn the importance of teamwork and effective interpersonal relationships.

You'll develop graduate-level employability skills through reflective learning and self-directed study.

Explore online community management and customer service, social content and engagement planning.

You'll be introduced to social media analytics, including for advertising on social networks and online communities.

Develop your understanding of the need for every business and brand to know how to find, attract and nurture their customers with the hope of turning them into brand ambassadors.

Find out how to listen to customer needs through online communities and specialist software, along with crowdsourcing activities for product and service design and development.

You'll find out how to manage, plan, specify, lead and report on digital marketing projects.

You'll use email marketing and social media to stimulate and encourage communication.

Learn how to manage and optimise channels and content within a digital marketing plan and apply appropriate e-commerce strategies and models.

The assessment tests your ability to observe accurately, record and draw conclusions from all types of statistical analysis of campaign performance, recognising inherent uncertainties and limitations with financial and budgetary requirements to demonstrate return on investment (ROI).

You'll take on a work-based project or intervention, or an alternative professional development project.

You'll negotiate a project with your employer or placement provider that meets their needs as well as the university.

You'll have a series of seminars to outline the challenge, followed by tutorial support to chart progress and help you towards your assessment.

As a negotiated, self-managed module, you'll receive initial support to establish the learning outcomes and appropriate assessment methods.

You'll engage in online support and arrange tutorials with your academic supervisor.

Get the tools and experiences for a professional-level understanding of digital marketing.

You'll learn a data-led approach to analyse marketing information and platforms, data and social media and understand insights and optimisation for marketing decisions.

You'll learn to contribute to business, planning and marketing strategies to recognise and respond quickly to opportunities and customer requirements.

You'll identify internal and external business intelligence and factors that may impact future operations, as well as briefing internal or external stakeholders on digital business requirements.